for their trust
In print or in their many digital products and marketing strategies, advertising in a local newspaper works.
The latest marketing campaign being rolled out by America's Newspapers highlights the value of newspaper advertising — as the trusted source in the local community.
NNA salutes bill supporting journalism
National Newspaper Association last week announced its support for a new to assist local newspapers. SDNA supports the bill as well and is urging Rep. Dusty Johnson to co-sponsor.
The legislation would set up three tax credits to encourage support for journalism:
A credit for subscribers who help to support local news-gathering by subscribing;
A five-year refundable credit for publishers to help them hire and retain journalists;
A credit for small and medium-sized businesses that advertise in local newspapers and other local media.
There is no better source of information about a community than its newspaper
That’s the sentiment of J. Louis Mullen, the new owner of the Emmons County Record in Linton, North Dakota, and the Prairie Pioneer in Pollock, South Dakota.
Mullen purchased the two newspapers on July 1 from long-time owners Allan and Leah Burke. After more than three decades of running newspapers, the Burkes decided it was time to enjoy retirement.
Julie Bergman of Grimes, McGovern & Associates represented the Burkes in the sale.
The Burkes purchased the Prairie Pioneer on Oct. 1, 1987, and the Emmons County Record on Oct. 1, 1993. Leah and Allan both had journalism backgrounds.